A platform like Bayou Blue Radio, born from artists working for artists, must continue to grow in order to better serve the jazz community and develop new initiatives for its promotion.
Founded in France over a decade ago and now based in Austin, Texas, for the past three years, Bayou Blue Radio reaches an impressive 3.1 million daily listeners—each one a devoted jazz enthusiast. Our broadcasts extend far beyond individual listeners, resonating in bars, restaurants, and hotels around the world.
Eighty percent of our audience is based in the United States, a country with a deep and enduring love for jazz. The remaining listeners are primarily spread across Northern Europe—Germany, Austria, England, the Benelux region, Sweden, Finland, and Norway.
A premium broadcast on Bayou Blue Radio guarantees an unparalleled level of visibility. Your music will not only be integrated into our carefully curated monthly selections but will also find its place among a prestigious jazz and Americana catalog that has been instrumental in our success.
Our premium promotion gently captures the listener’s attention with a dedicated announcement: “New album on Bayou Blue Radio”, preceding the featured track. The segment concludes with our signature tagline, “Bayou Blue Radio, The Voice of Jazz.” This carefully designed format encapsulates and highlights the track, ensuring it stands out and draws the listener’s ear.
We tested this premium broadcasting system live for six months, and the results were undeniable—listeners actively sought out the artists and albums we featured.
Whether online or on the road through the MyTuner app, Bayou Blue Radio displays the album cover and the name of the artist or band, ensuring clear and immediate identification.
For artists, standing out in today’s overwhelming musical landscape is a formidable challenge. The sheer volume of releases makes it essential to entrust promotion to specialists—those who understand both the music and the audience. At Bayou Blue Radio, we know our listeners intimately. Their request is simple: to keep doing what we do best—bringing the finest jazz artists to the forefront of the airwaves.
Starting in March2025, our partners will have the opportunity to spotlight an artist, ensuring enhanced visibility through our programming. This includes airing a selected track four times a day on Bayou Blue Radio.
- One week: $100
- Two weeks: $180
- One month: $370
For those seeking sustained exposure, we offer an annual partnership that highlights all your album releases throughout the year, shaping a strategic promotional plan together. $3,500
For small structures, the annual fee is $1600.
This initiative will first allow us to upgrade our servers and equipment, and soon after, to train new collaborators.
Additionally, we aim to strengthen our online presence, broadening our audience to reach five million daily listeners.
Another exciting project in the works: an online jazz magazine, further solidifying our commitment to artist promotion and the expansion of jazz culture worldwide.
Contact: bayoublueradio (at) gmail.com